Client Guides: The Archives
Why Is Google SERP So Important?
A key factor in search engine optimization is your SERP – that is your position in the Search Engine Results Pages for any given keyword. The Holy Grail of SERP is to achieve the first position on the first page of results for a particular keyword. This article explains why.
Posted in Client Guides, Search Engine Optimisation on Friday, May 4 2007 | 1 Comment »
Client Guide: Understanding Web Hosting and Domain Registration
For the newcomer to website hosting, the terminology can be confusing and difficult to understand. In this short guide, I try and explain the roles that web hosts, domains and even ISPs play in the process.
Posted in Client Guides, Internet Technologies on Wednesday, March 7 2007 | 3 Comments »
Client Guide: Introduction to Search Engine Optimisation
If you run or manage any type of website, you’ll have heard of Search Engine Optimisation (SEO). This is a method of refining your web pages to get higher listings in search engine results. I’ve written this guide for clients (and potential clients) to help you understand what SEO is, why it’s important, setting goals and expectations, and what to watch out for.
Posted in Client Guides, Search Engine Optimisation on Wednesday, February 28 2007 | Leave a comment »